Why Melbourne

Melbourne, is undisputedly the cultural capital of Australia where creativity and innovation come together to deliver great events, inspiring places to explore and cutting-edge advancements that are globally acclaimed.  A city where the world’s brightest minds gather to inspire, innovate and create real change in world-leading research and development, it’s the ideal destination to host collaborative business events.

Melbourne continues to be the destination of choice for associations and corporate organisations largely because of the city’s unique offering of world-class infrastructure led by Melbourne Convention and Exhibition Centre, its' knowledge and innovation credentials, easy accessibility from across the globe and diversity of exclusive premium experiences.