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MCB Partners adapting and pivoting during extraordinary times
May 01, 2020
Business events have been widely affected by the outbreak of COVID-19. Hundreds of events, both local and international have been cancelled or postponed, taking a toll on many players in the business events industry.
However, we are seeing the industry rise to this challenge and show resilience and flexibility to adapting to our changing operating environment in new and creative ways.
MCB is proud to recognise how many of its industry partners have used these extraordinary and uncertain times to kick-start innovation, learn, review and pivot current processes to come up with creative initiatives.
We have compiled some examples of our partners pulling together and thinking outside the box. Get behind some of your favourite venues, restaurants and attractions and show them your support.
This spectacular city venue has launched its new project 'Made For You' - an initiative which has allowed the business to continue to provide exceptional service to clients. Metropolis Events culinary team has been busy working on a ready-made menu to satisfy those cravings at home. 'Made For You' is all about delicious, comforting meals which can be conveniently delivered to your door. By enjoying these nourishing meals, you will also support the Metropolis family and allow them to continue doing great work. From roast chicken and veggies to chocolate pudding, Metropolis Events is offering both pick-up and delivery options. For more information visit here.
You can now tour the grand State Library Victoria and its beautiful spaces from the comfort of your own home. Take your time exploring, discover surprising stories of Victoria's history, or browse the Library's collection of unique heritage spaces. Take your virtual tour here.
Event furniture specialists, Dann Event Hire, are now offering services to help get teams set-up to thrive in their new temporary office environments.
Collections of some home-office furniture packages are available should businesses require extra resources. Click here to find out more about Dann Event Hire’s new services.
Leading event producer, Showtime Event Group, has been running online events that include catering delivered to all attendees, online production management, and facilitation of entertainment and engagement activities. Taking what they do best within venues, online.
The team quickly invested in a new approach to taking events online. This included the setup of a production studio in Cargo Hall allowing events to stream online, and the ability to order catering to be delivered to all event attendees. They also developed a range of curated experiences focused on keeping event attendees connected with exercises that work the brain, include physical activity, and encourage creativity. These include cooking master classes with the groups’ Head Chef, Trivia, Mindfulness sessions, and Amazing Race challenges.
Full service event and entertainment agency Solution Entertainment, have launched their latest initiative ‘ALL IN’, an innovative cultural engagement platform which blends technology and experiences to connect, unite and engage the workforce, bringing everyone together, even when they are in different locations.
‘ALL-IN’ offers businesses a digital and real-world experience to help their employees connect with one another, build a strong sense of togetherness, stay mentally and emotionally strong; as well as active and healthy, expand their minds, learn new skills, and finally, add some fun and energy to the way they work and play together. Find out more about this exciting program here.
This beautiful venue has transformed its offering with the launch of 'Eureka at Home', providing Melbournians with the opportunity to enjoy fine dining experiences in the comfort of their own homes.
The team at Eureka 89 has proven their ability to innovate during these challenging times, offering specially created menus available with free delivery or pick up. Visit their website here to find out more.
Saxton Speakers is offering the opportunity to listen to the world’s most trusted voices via their Fireside Chats. This engaging initiative provides insights on topics ranging from navigating a recession, to how we maintain real connections in a virtual world. You can find information on all the scheduled sessions (with more added weekly) here.
Discover Melbourne on a fun, live and exclusive virtual tour. These passionate local hosts at Localing Private Tours Melbourne are offering virtual adventures of Melbourne and its most interesting local neighbourhoods, cultural attractions, highlights and hidden treasures through virtual tours and Facebook live tours. These authentic local experiences are from the insiders - designed for those stuck inside. Run twice a week, payment is voluntary and by donation. To find out more and get your tickets click here.
The talented team at Harry the hirer has developed some incredible new initiatives to help organisations right now manage social distancing measures and implement health precautions as well as supporting the wider community as creators of temporary medical facilities. Harry the hirer have also partnered with the Victorian State Government to provide furniture and supplies for mobile testing clinics. To find out how they're lending a helping hand visit here.
Melbourne Zoos has set up 24/7 live streams of your favourite animals. From penguins and giraffes, to lions and leopards, you can watch and learn about these animals from the comfort of your own home. Weekly talks where you can meet keepers and learn more are also available. Find out more here.
This beautiful property located in Melbourne’s Northern region has recently launched the “Marnong to You” online food service initiative, so locals can enjoy their fresh produce and the restaurant’s signature dishes delivered direct to customers in the comfort and safety of their own home, with a no-contact policy.
Featuring a number of their signature dishes, the unique menu with its "Paddock to Plate" theme, is inspired by fresh, high quality ingredients and first-class Angus cattle produced and farmed on the property. This is just one way Marnong Estate is looking out for their community during the Covid-19 climate. Find out more here.
The Yarra Valley winery has transformed its cellar door space into a grocery store, providing the region with all the essentials, from fresh produce and pantry items, to toilet paper and sanitiser. A dedicated team is also serving up freshly cooked meals for pickup or delivery. Implemented to help support the region, the Rochford Grocer is a great way to support your community and shop local. Find out more here.