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  • 5 WOW Incentive Experiences

    November 10, 2020

    There is no shortage of unique group activities across Melbourne and regional Victoria to add an incredible WOW factor to your itinerary. Whether for a group of 50 or 1,000 - the only challenge is narrowing down the selection. From once in a lifetime VIP experiences to fun and engaging team building experiences, this city and its regions has something special for every group.

    We have rounded up five of the most inspiring experiences to create long lasting memories for your group.

    1. Day at URBNSURF

    Get your surfing skills going with a lesson at Australia’s first city surf park in Melbourne, where first time surfers and World Champions alike can share the waves! In fact, Hollywood heartthrobs Liam and Chris Hemsworth, the Australian Olympic surfing team, Formula 1 icon Lewis Hamilton and countless other celebrities have surfed at Melbourne’s newest experiential event space.

    Located 16 kilometres north of the CBD, URBNSURF Melbourne offers a large-scale precinct with varied spaces and immersive activities - perfect waves on tap, and tailored surf experiences in a safe and controlled environment, onsite dining and a range of spaces for business event groups to engage in wellness and team building activities through surfing; and makes for must have experience in a corporate incentive group itinerary.

    You can even have your own themed event at this unique venue.  From cabanas on the Lawns to The Lookout rooftop bar, lock in the Surf Academy for a fun-filled lunch.

    Groups can hire part or all the lagoon to surf, or even the entire park for a major event. Pair it with catering from the Blue Ducks Team and get ready to experience the coolest lunch in town.

    2. Skull Rock up Close

    Discover the mysterious yet magical beauty of Skull Rock on a 2.5-hour expedition with Wilsons Promontory Cruises.

    Travel in world's first, custom built amphibious boats, designed for cruising waters in comfort and safety.

    This tour will take you to the iconic South Point, the southernmost tip of mainland Australia and you’ll cruise into the waters of Bass Strait and Victoria's first marine national park.

    Discover a rugged and raw coast like no other before uncovering the iconic granite monolith that is Skull Rock. Sculpted by waves and surrounded by crystal blue waters, Skull Rock's eerie facade becomes even more mysterious as more and more skull shapes reveal themselves the closer you get.

    With thousands of fur seals protecting the large granite formation, you’ll have the opportunity to get up close to them, as well as little penguins, dolphins and whales.

    3. Melbourne & Olympic Parks Experiences

    Plan a memorable event at Australia's premier sporting and entertainment hub, Melbourne & Olympic Parks.

    Home to the acclaimed Australian Open and Melbourne’s most celebrated national and international, sports and entertainment events, the sports precinct is set against the magnificent backdrop of the city skyline between Melbourne’s CBD, the Botanic Gardens and Richmond, bound by iconic Yarra River.

    The complex brings together unique venues including, Rod Laver Arena, Melbourne Arena, AAMI Park and Margaret Court Arena. Each with its own flare and flexibility to host any event paired with five-star hospitality service. All venues within the precinct are versatile and unique, offering you the ultimate blank canvas for your event.

    Why not treat your guests to a ‘money can’t buy experience’? Book a private tour in Rod Laver Arena that will give your guests a sneak peek into the artist rooms and champions walk.

    Be one of the first to experience its new venue, Centrepiece at Melbourne Park, a dynamic and flexible space flooded in natural light via the expansive windows and atrium skylight.

    Quintessentially Melbourne, Centrepiece enjoys sweeping views of the Melbourne city skyline and is surrounded by open green spaces, Australian gum trees and championship tennis courts which are part of the precincts rich sporting history. 

    4. Wellness retreats at Peninsula Hot Springs

    Rejuvenate in style at Victoria’s first geothermal thermal mineral springs and day spa where you can revitalise body, mind and spirit.

    Multiple award-winning Peninsula Hot Springs offers more than 20 bathing experiences set in a beautiful natural environment. Experiences include thermal mineral pools, a cave pool, reflexology walk, Turkish Hamam, hilltop pool with 360-degree views and spa treatments.

    Natural geothermal mineral waters flow into the pools at this coastal oasis, providing an idyllic setting that fosters connection and enhances wellbeing.

    Inspire your group with a wellness experience like no other. With unique spaces to choose from, Peninsula Hot Springs is the perfect location to host your next conference, workshop, retreat or event.

    5. Dining on Stage at Rochford Wines

    Do you want to have the ultimate winery experience? Rochford Wines is an ideal event destination in the heart of the Yarra Valley, just one hour from Melbourne’s city centre.

    Offering world-class facilities, premium food and wine and a team of experts ensuring successful events, your group will get to learn all about wine-making and enjoy delicious meals paired with award-winning wines.

    Your day will include wine blending workshops, wine games, grape stomping, wine tastings, barrel rolling and scavenger hunts, followed by an exquisite lunch overlooking spectacular views over the surrounding Yarra Ranges.


    For more inspiring ideas, check out our ‘Itinerary Inspirations’ page.