Why bid for an international business event


Benefits of hosting a business event in Melbourne

Sharon Lewin Speaking at the Aids 2014 congress, Melbourne

Raise your industry profile

Enhance your status locally, nationally and internationally; create opportunities for career advancement; and provide opportunities to collaborate with global industry leaders

Delegates meeting at ITS 2016

Focus attention on your field

Promote your organisation and field of interest by raising public awareness through local and international media. Attract sponsors, government funding and new members.


Showcase your industry's expertise

Profile new Victorian and Australian research, innovations and expertise on the global stage and provide your industry with access to new technologies and intellectual capital to progress your initiatives.

Hear from our clients

Watch our video below to see why you should bid with MCB


Support from MCB

Melbourne Convention Bureau is with you every step of the way, helping your organisation secure the event throughout the bidding journey, and once successful, working closely with you to ensure the event is a success. MCB understands the complexity of a bid, and the need to tailor the bidding process. The dedicated bidding experts at MCB guide the entire process to ensure successful outcomes.  
 The MCB team will:
  • Identify conference opportunities
  • Liaise with government and industry leaders to obtain support
  • Provide funding for all bid related activities, including travel to present the bid in person, set up promotional booths, hosting of site inspections etc.
  • Access Victorian State Government Business Events Funding to offset event costs and ensure the event’s financial viability (subject to meeting specific criteria).
  • Produce all bid marketing collateral, including bid documents, presentations, bid microsites, video content.
  • Organise and fund site inspections for key decision makers as required.
  • Source letters of support.
  • Prepare bid strategies
  • Access high impact bespoke destination promotion tools to promote your event.
  • Help with venue and supplier sourcing, including obtaining all quotes as required.
  • Facilitate introductions to professional conference organisers (PCOs) as required
  • Prepare business cases, competitor analysis, preliminary budgets and risk analysis
Once the bid is secured, MCB’s Convention Servicing team works closely with associations to develop strategies for delegate boosting, marketing activities, sourcing local suppliers, locating suitable accommodation and providing pre and post touring options.
Hear from our clients on how MCB helped them with the bidding process