As a subsidiary of Visit Victoria, Melbourne Convention Bureau (MCB) leads the acquisition and delivery of national and global business events for Melbourne and regional Victoria. This is achieved through partnering with the Victorian State Government, City of Melbourne, Melbourne Convention and Exhibition Centre, and over 250 private enterprise partners.
MCB has more than 40 years of experience in securing business events for Melbourne with local and global teams dedicated to business development, bidding and sales, convention servicing, marketing, and partnerships. With staff and representation in five countries, including the United Kingdom, United States, China, Malaysia and Australia, MCB is well placed to support your organisation across the conference journey.
Since its inception, MCB has developed an enviable track record in delivering both large and small scale events, having worked with associations, corporates and event planners to identify and bid for the right to host conferences, incentive travel reward programs, corporate meetings and other business events from around the world. Today MCB has an unrivalled reputation for facilitating the delivery of high quality business events, which meet and transcend the needs and expectations of event organisers.
MCB’s vision is to make Melbourne and Victoria be the premier business events destination, while its mission is to maximise the benefits from conferences to the Victorian economy.
Hosted 181 business events, including 35 international association conferences
Secured 176 business events with 79,000 delegates expected between 2018 - 2024
Generated $396 million for Victoria's visitor economy