Melbourne Attractions

Melbourne is renowned for its vibrant urban lifestyle and culture, but there are also stunning sights, unique attractions and fun tours to enjoy.

The city offers a diversity of options for visitors from art-filled laneways and lush gardens to grand old libraries and museums through to modern designed galleries, beaches and famous sporting arenas. See the city from dizzying new heights on the Melbourne Star Observaton Wheel or Eureka SkyDeck 88 and explore the spectacular coastlines, historic towns and largest habitats of Australian native animals in regional Victoria.



Crown Entertainment Complex

Find the jewels in the Crown, including signature restaurants, international boutiques, luxury accommodation, hip bars and great views.


Melbourne Zoo

Enliven your zoo visit with up close Wild Encounter tours, groove in summer to 'Zoo Twilights' music performances, or just gawp at new arrivals.


Royal Botanic Gardens

Attracting over 1.8 million visitors annually, the Royal Botanic Gardens Melbourne is a treasured part of Melbourne's cultural life.


Federation Square

In the tradition of the world's busiest public places, "Fed Square" buzzes with a daily program of events, restaurants, cafes and bold galleries.


Melbourne Cricket Ground

See a match or tour the home of Aussie cricket and the Australian Football League, the site of the 1956 Olympics and 2006 Commonwealth Games.


Melbourne Museum

Touch and feel your way through the local history, give Phar Lap a nod, explore a rainforest and discover Koori heritage.


Melbourne Aquarium

Dive deep to discover life beneath the Southern ocean; walk under tunnels filled with sharks and rays, or ride a simulated underwater rollercoaster.


Melbourne Star Observation Wheel

Take a 30-minute ride on Melbourne's newest star attraction for extraordinary views and a unique bird's-eye perspective of the city and surrounds.


Queen Victoria Market

Shop 'til you drop at this celebrated market to see buskers, find souvenirs and to marvel at the fresh produce and the treats in the Dairy Hall.


Eureka Skydeck 88

Teeter on The Edge, a switchable glass cube that slides you out from the building's 88th floor for unsurpassed views of Melbourne and far beyond.


National Gallery of Victoria

Appreciate art and surrounds at the two NGV spaces - the iconic original housing international art and the newer, light-filled home of local works.


Healesville Sanctuary

Watch for waking koalas and peek at a joey in a kangaroo's pouch, meet keepers or observe vets in the animal hospital, all in an Aussie bush setting.


Sovereign Hill

Strike it rich with a day out in 1850's Ballarat and pan for gold, ride in a horse-drawn carriage and relive the Eureka Rebellion with sound and delight.


12 Apostles

Witness the rugged splendour of the famous 12 Apostles, magnificent rock stacks that rise up from the southern ocean on Victoria's dramatic coastline.


Puffing Billy Steam Railway

All aboard for a ride on Australia's oldest steam railway, through thick forests and lush fern gullies, or travel first class for olden-times romance.


Otway Fly Treetop Adventures

Enjoy a real bird's-eye view and sway with the branches when you take a walk high in the dense rainforest in the heart of the ancient Otways.


Phillip Island Nature Parks

See Phillip Island's little penguins emerge from the sea, peek at life inside a burrow and spot other Australian animals at this wildlife wonderland.




Click on the quick links below to keep planning your incentive or reward program.

Food and wine
Major events
Only in Melbourne
Regional escapes
Team building
Unique venues