MCB is a member of the Global Destination Sustainability Index (GDS Index), an initiative that drives the adoption and recognition of sustainable practices in the business tourism and events industry.
The Global Destination Sustainability Index (GDS-Index) releases their first Whitepaper "Sustainable Destination Management Trends and Insights: A Path to a Brighter Future" at IMEX Frankfurt. The GDS-Index is a collaborative partnership between ICCA, ICCA's Scandinavian Chapter, IMEX and MCI Group.
The Whitepaper identifies how Destination Management Organisations and Convention Bureaus are using sustainability to drive the development and implementation of robust destination sustainability strategies.
Released at IMEX in Frankfurt (16 May), the report draws from analysis of 35 cities, and through case studies and comparative data the research highlights ten key insights on how destinations can reinforce their strategy. This is through: leadership, financial incentives and capacity training, strong local community and supplier engagement, and effective communication about sustainability. Download now.
MCB is seeking stories from partners that showcase their sustainability credentials through cultural, environmental or social initiatives. Find out more.